Thursday, March 22, 2012

Countdown to the Cesar ad campaign

The ad campaign starts in April (if all goes according to plan)

It is funny, but when I write I can't stop writing unless I am trying to write something about me.  Trying to Tweet something or post on this blog is a little painful.  What I can do is talk about Cesar.  One of the challenging obstacles I faced was not only making him a truly evil entity, but also writing him so that readers would care.  He is a demon -- no way to sugarcoat that -- but I had to make him human-like in his love.

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